Pressroom
To the Press
Our press team loves working with journalists around the world to share unique and compelling stories. If you're a member of the media and would like to talk, please get in touch with us at [email protected].
Our Story
MaxSold is an unique and innovative way of helping families and businesses, with their downsizing and estate sale needs. Despite being founded in 2010, our auction roots dates back to 1978. It is with this deep understanding of our customer needs that we set out to re-invent the auction world, our goal: minimize customer intrusion and maximize returns.
MaxSold uses local managers to help catalogue and sell everything through our competitive online auction platform. The process is non-intrusive and sensitive. Gone are the wandering crowds poking through your home or business.
MaxSold has grown into the #1 downsizing and auction company in North America. This has given our sellers maximum exposure online. Our auction pre-bid system ensures that buyers are kept actively bidding until the close, providing customers maximum returns.
As we grow, we continue to improve the customer experience and outcomes. We are expanding into new cities, all while reducing our environmental footprint, offering products a second life and reducing waste.
We're growing fast. Really, really fast.
Our company is of 500 support staff and local auction managers, all working hard to make MaxSold a service people love and keep enjoying. We have in-house staff that sit on the front lines, helping customers solve problems and make the most of their experience. Our marketing team, developers, and user-experience designers are constantly innovating, collaborating, and fixing things. Local auction managers are on-site helping residential and business sellers catalogue, photograph, post and sell their goods online. And our management team continues to build partnerships, making MaxSold much more than an auction platform, and grow it into a self-sustainable marketplace designed to support families and businesses alike.
All our efforts have been noticed! In fact, we have been recognized as one of the Fastest-Growing Companies in Canada, right next to Spotify and Canada Goose.

MaxSold by the Numbers
2010
Founded
400+
Local Team Members
1.8M+
Item Lots Sold
15,600+
Auctions Completed
25,000+
Local Auction Buyers
$59M+
Completed Sales
168M
Annual Page Visits
35
Metros Served
2,000+
Referral Partners
More about MaxSold
Amazing Stories by Our Customers
Every MaxSold experience is different. Read some of the testimonials, praises, and incredible stories about MaxSold.
CUSTOMER REVIEWS
4.3
out of 5 Stars
6097 Reviews
Convenient, comfortable, well-coordinated process with courteous personnel!
So far, all my interactions have been very pleasant and effective. The process has gone exactly as described, and each step has been carried out efficiently and effectively. Communication has been excellent, with help and answers to questions readily available. Each MaxSold employee I have encountered has been communicative, helpful, supportive, pleasant, and professional. I highly recommend the company and all the staff. Thank you for making this whole process pain free.
MaxSold has been so patient with me.. They are very professional and explain every detail twice and more if they need to. I don't know what I would have done without them. Great and organized and very knowledgeable. They all work well together, and with my things were very careful and considerate. Everyone works well together, and they know their stuff. Very nice people to work with. Very thorough, they know their business and arrange things to get you the most $ out of your treasures. They worked so hard to organize my things, and there were a lot of them. They are honest and friendly. I recommend them highly.
Adam and his team are Extremely supportive and engaged. He took the time to meet over additional questions and make suggestions to strengthen our auction and our return. Max Sold is an excellent resource for charities trying to maximize return on event auctions!
We have received the cheque yesterday and I want to thank you for the job well done. It was certainly by chance that I inquired about the auction, and I must admit that at that time, my expectations were very low, but it worked for us beyond all expectations. How fortunate that you have convinced me to give it a try! We would not have done it without your help—specially the garage. You have turned a responsibility into an asset, without us doing any work. Thank you so much!
I received a phone call from MaxSold today. They listened to my disappointment in the sale and they agreed to help me out. Not many businesses here in Ontario would do that. I want to state that I am impressed with this company and will be advising my friends to look to them for downsizing and selling their items. Your phone call today brought encouragement and hope. Thank you
I was impressed about how smoothly the process went. What a relief to know that this service is available! I will be recommending MaxSold to others in need of the service. Thank you to all those involved in my auction.
Katherine was amazing! She was so thorough with her explanation of the cost and the process. She also did a fantastic job of helping us organize our stuff into lots! She is very friendly and essy to work with!
very nice person to talk to.
I was very impressed by the crew that came to catalog my parents' home. They were very professional, knowledgeable, nice and respectful of the items they were handling. Sara Young was my initial contact to Maxsold. She was very helpful and took the time to come to see the home. However, when I phoned to book Maxsold that was the complete opposite. I was not happy with Liam. I phoned to book a date. I received no communication from Maxsold. A few days prior to the date I called Maxsold, spoke to Liam and was told that date was not booked as he thought I was not sure. The intention of that phone call was to secure that date. After that I was not pleased at all with my interaction with Liam until I spoke to Fabio. Sara and the crew were outstanding.